I bring a scientific mind, artistic heart point of view to design, story, strategy, creativity, and psychology to help great people do great work
Troy Hiduke Campbell, PhD
I help people think big about their strategies, designs, stories, innovation, and brands.
I do this by bringing a scientific Ph.D. mind, an artistic Disney Imagineer heart, and a business professor sensibility to help people solve their biggest challenges and make amazing things.
In my work I also share many original and powerful ideas.
"Troy is a creative; bursting with ideas and the passion to pursue them."
Adrian Camilleri
Netflix Collaborator
“Troy has the superpower to turn science into tools.”
Brad Robertson
Partner, On Your Feet
“Troy delivers creative and theatrical talks that delight audiences.”
Peter McGraw
Author of The Humor Code
"Troy had our senior leaders feeling energized and inspired."
Pamela Kelly-Dockter
Product Owner, Intel
“#1 most discussed psychology research paper of the year online.”
Altmetric
Academic Measurement Firm
“Solution aversion is brilliant research.”
Adam Grant
Author of Think Again
