Welcome to Hiduke House
My home for scientific mind, artistic heart ideas, projects, and work.
Troy Hiduke Campbell, PhD
At Hiduke House, I bring a scientific psychology Ph.D. mind, an artistic Disney Imagineer heart, and a business professor sensibility to make things and solve problems.
As part of this work I share many original and powerful ideas via science, white papers, podcasts, fictional stories, lyrics, and more.
"Troy is a creative, bursting with ideas and the passion to pursue them."
Adrian Camilleri
Netflix Collaborator
“Troy has the superpower to turn science into tools.”
Brad Robertson
Partner, On Your Feet
“#1 most discussed psychology research paper of the year online.”
Altmetric
Academic Measurement Firm
“Solution aversion is brilliant research.”
Adam Grant
Author of Think Again
“Troy delivers creative and theatrical talks that delight audiences.”
Peter McGraw
Author of The Humor Code
"Troy had our senior leaders feeling energized and inspired."
Pamela Kelly-Dockter
Product Owner, Intel
Lyrics About & Song Drafts Library
Ideas captured in original lyrics by Troy Hiduke Campbell
Turned into song drafts, paired with commentary, and included in longer podcasts. Made for songwriters and everyone.
